Posts tagged ‘Giving USA’
The latest issue of The Chronicle of Philanthropy (June 28) has some great information on fearless fundraising ideas. Recently the philanthropic conversation has been around the recent release of the Giving USA annual report. I have been more interested in the why and how of moving forward fearlessly, that the statistics. ‘Cause somethings gotta give!
I am a fan of fearlessness – BHAGs (big hairy audacious goals); learning from failure and taking risk. It is refreshing to see the Case Foundation step forward and empower, challenge and encourage the nonprofit sector to take chances.
Fundraising professionals and some savvy donors know this report is published every June and adjusted in October. This year the report has received much press coverage from front page to page 2 in newspapers nationwide. Our donors and volunteers are reading about this report RIGHT NOW!
I know the statistical analysis is filling the blogs and news. While the statistics, look backs and information are interesting – it is how you use the information that really makes it a useful cultivation and solicitation tool. Here are some ideas…
A new report published by Giving USA Foundation and researched and written by the Center on Philanthropy at Indiana University highlights the differences – and challenges – in reaching “Millennial” donors – adults born since 1981.