Be (Fundraiser) Friend not a Vulture – by The Fundraising Collective
January 10, 2014 at 11:01 am Barbara Talisman, CFRE Leave a comment
Great post by Sanne Dijkstra Downie, The Fundraising Collective
(I have edited the length of the post – full post can be found here.) Sanne makes great points on how we are or can be perceived by donors. See her rules at the bottom of the post – tack them to your wall, I have!
a person with whom one has a bond of mutual affection, or: a person whom one knows, likes, and trusts.
a contemptible person who preys on or exploits others.
- Focus on the relationship, with mutual affection and respect.
- Be easy to like and easy to be around.
- Show your donor that you can be trusted.
- Be open about what what a donation would achieve.
- Remain a friend after the donation is made; stewardship is key.
- Remember it is all about your donor, not about you.
Entry filed under: A Better You, Fundraising, Nonprofit fundraising, Resources You Can Use!. Tags: @sanne, building better donor relationships, Fundraising, Relationship fundraising, The Fundraising Collective.
Trackback this post | Subscribe to the comments via RSS Feed