Fundraising v Fundcatching
21/09/2015 at 11:12 Barbara Talisman, CFRE 2 comments
I had never heard the term fundcatching until a couple of years ago, had you?
My definition:
- The act of making charitable donations without being asked.
- Charitable donations given in response to the news, social media, a disaster, event or publicity.
- Charitable contributions given on a regularly basis without stopping or stewardship.
So my question is, once we “catch” these gifts (because we have all received them) as professional fundraisers who are donor-centric in our work – what do we do?
To be continued…your thoughts welcome.
Entry filed under: Nonprofit fundraising. Tags: Donor Stewardship, fund raising, Fundcatching, non-profit.
1.
Keri Kae | 21/09/2015 at 22:01
Say thank you!! (And then say thank you again!) 😉
2.
Barbara Talisman, CFRE | 21/09/2015 at 22:10
So true so true! Thanks Keri Kae!