I am a podcast geek and proud of it. This American Life took one of their segments and dedicated it to Malcolm Gladwell’s new podcast Revisionist History. All I can say – LISTEN UP PEOPLE! As a fundraiser and nonprofit professional he makes me ask myself and my donors great/different questions.
Recently, I have sought out professional development beyond fundraising – but still aligned. I’d like to recommend some resources that are making me think and re-think fundraising strategy, relationship marketing, donor engagement and how I participate/network in the community.
The donors are amazing, wonderful, warm, welcoming people. We had insightful discussions about their work, passions and experiences. And they allowed me to learn and ask questions.
It’s “winter” in Oz – 50F, foggy and rainy most of the day. But that rain makes everything SO GREEN. Like golf course green except on undulating hills w sheep and cattle and horses.
I couldn’t take pics at 110kph but trust me. To my left and right it looked like Tolkien land. Low mist, green carpet dotted with grazing animals, lifting to hills and plateaus covered in dense fog. Ethereal would be a good word.
And then my last appointment, I arrived at a donor’s home in Seymour for lunch. The skies broke, the sun came out and we sat in a big bay window overlooking the Goulburn River with Gum, Eucalyptus and Olive trees waving in the wind.
This last conversation of the day with beautiful people in their 150 year home. They shared history – all those years ago gold came across the river and into town on the road in front of their home. They shared their garden full of ripe grapefruit and limes/lemons. And rose and peach trees now in winter dormant state but huge. Their olive orchard is amazing. They are generous to a fault with their time and more including sending me home with not only their kind hospitality but fresh lemons from their tree and EVOO from their orchard. #Lifeisgood because of good people and an amazing country worth exploring one day at a time.
Adding value to donor connections and conversations. Some questions that get your closer.
More important, focus on the unstated reasons that drive most rejections. And most important: Shun the non-believers and sell to people who want to go on a journey with you.