Posts tagged ‘Nonprofit fundraising’

Fundraising v Fundcatching – Five Suggestions

There is a difference, you know? Although there are nonprofit organizations and professional fundraisers who measure their success by how much they raise not by how they raised it.

Let’s change semantics here – how about proactive v reactive fundraising. Many nonprofit organizations are very fortunate to have a regular stream of donations, large and small, sent to them.

Donor acquisition campaigns via direct mail and online giving provide a stream of new, one time donations and work fairly well for charities with a good brand. But even those result in 1-2% return rate against a high cost.  The cost gets higher for these campaigns when nonprofits try to “convert” these donors into monthly (regular) donors or repeat donors. Results are mixed at best and require more money and human resources.

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December 12, 2017 at 8:08 pm Leave a comment

#AFPFC Best Of IMHO

Even from Australia, I learned by plugging into social media #AFPFC and following some great people who posted great content. Here’s my roundup.

Continue Reading March 29, 2016 at 2:15 am Leave a comment

Virtual Reality Cultivation and Fundraising

Ok so you gamers are way ahead of me – but this is an amazing opportunity to see shoes delivered, staff and children interacting and the place in which Toms (and your purchase) is making a difference. It is a great way of showing off our nonprofit missions! You and your donors will be there. And you better believe organizations are already using it…..Charity Water leading the way (again).

Continue Reading December 1, 2015 at 10:02 am Leave a comment

Daring to Lead* – A Survey of Nonprofit Executive Leadership

It provides insight from 3,000+ nonprofit CEOs and Executive Directors. They reflect on their work with their board members and fundraising roles, responsibilities and expectations. While the latest survey was 2011, the first was in 2001, over the years I have been following the survey – it is sad that not much has changed.

Continue Reading November 9, 2015 at 9:18 am Leave a comment

Portfolio Management Version 5.5

Let’s start with the concept of open cultivation, solicitation and stewardship. Our idea started with the challenge around what was, until yesterday, the 18-24 month turnover of fundraising staff. Our question:

How can we keep donors connected to our nonprofit mission through more than one staff person or volunteer leader.

Continue Reading October 22, 2015 at 9:30 am Leave a comment

Fundraising Churn Part 2

In my previous post, I talked about the 18-24 month churn of fundraisers and major gift officers. I am not sure this has or will impact our work. IF…..

Continue Reading October 13, 2015 at 10:30 am Leave a comment

Fundraiser’s 18-24 Month Churn

I’ve been in fundraising a long time. For as long as I can remember, we talk about the turnover in development staff – 18-24 months. Here’s my take:

Continue Reading October 8, 2015 at 10:01 am Leave a comment

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